What Would Kate Do? was the blog that started it all. Dedicated to following the life and style of the Duchess of Cambridge (the former Kate Middleton), ‘WWKD’ has grown into one of the world’s foremost websites about the Duchess of Cambridge, chronicling everything from Kate’s clothes to her charitable endeavours – all while asking “What Would Kate Do?” and allowing readers to seek inspiration on living a royally inspired life.
Basics
- What Would Kate Do? was founded in September 2012 and ceased new material publication in December 2019 as the site transitioned to Kate’s Royal Closet.
- What Would Kate Do’s domain (www.whatwouldkatedo.com) was sold in April 2025.
- Archives of the What Would Kate Do’s site content are available here.
Followers (as of January 2019)
What Would Kate Do’s social accounts were all merged with Kate’s Royal Closet in January 2020.
Press
- WWKD? participated in international media coverage with a variety of outlets and across television (Television Archives), print and digital mediums (Print/Digital Archives)
Advertising & Partnerships
- If you would like to advertise on What Would Kate Do?, please contact our Operations Team for current rates and opportunities.
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